2L8 THE MOVEMENT

2L8 refers to the fact that we humans are too late to prevent the flood so we must adapt.
THE MOVEMENT we better adapt Special thanks to Marjolijn Haasnoot,
environmental scientist from Deltares.
This startup is created by Zoï Pahtalias , Vanessa Afrifa
Dian Savitri Padmasari and Ayisha Thomas

AFTER THE FLOOD
We created a new start-up for the fashion industry including current global
changes by recycling ready-made materials to rebuild the next economy after flood.
We start in Rotterdam, as flooding is a real threat there.
TARGET
We created a movement for pioneers because they are the first to apply
new methods and explore or settle a new country or area, which is a must after flood.
2L8 aims for personal value of each individual to preserve the identity after flood.
STRATEGY
2L8 will expand our start-up through collaborations with fitted sustainable
companies and enlarge our fasion collection with future technologies like
an applied function to harvest energy of water that regulates your body temperature.
Although sustainability is growing within the industry, 60 years from now, Rotterdam will be flooded.
We are too late, we must prepare for after disasters and so we must adapt.

PHOTOGRAPHY AND ART DIRECTION: ZOI PAHTALIAS
CLOTHING MADE BY: AYISHA THOMAS AND VANESSA AFRIFA
BRANDBOOK: DIAN  SAVITRI PADMASARI